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The majority of specialty food companies do not have extensive budgets to develop a comprehensive branding campaign and rely solely upon their product's packaging to drive sales and open up new distribution channels.
While today's software has enabled countless graphic designers, or printers, to 'think' they can develop effective packaging, the truth is that experience and training matter. That is the primary difference in packaging costs and the largest single factor in achieving sustainable sales results.
We employ only the top creative talent that has been formally trained in packaging design and pre-press production with a minimum of 5 years experience. Further, each certified packaging designer is drilled on nutritional and labeling regulations and must have a deep understanding of structural design and printing capabilities.
When so much is riding on our client's shelf presence to cut through the clutter, we go to great lengths to provide the sharpest tools.
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